TLDR Takeaways from the article:
- Know the helmet brand.
- Look for safety features / safety technology.
- Expect to pay at least $50 for a safe helmet. (added: at least $50 – but realistically, budget more for $100, and be pleasantly surprised if it comes in lower. I mean, what's a whole bunch more comfort and safety worth?)
Those are good, but if you're new to bikes, knowing the brand and knowing what tech to look for may not be in your realm of knowledge. Here, let me add a few more:
- Buy your helmet from a local bike shop, because you can try it on, and fit really matters. For that matter, so does supporting your LBS.
- If you don't have a LBS and have to order online, buy from a bicycle-specific vendor. Amazon's getting crap-tacular lately, being flooded with cheap garbage. And don't even get me started on some of the more general merch sites. Anyway, my two go-tos these days are Cambria Bike and Modern Bike. YMMV.
- If it has a goofy name like "GuudLuk," well, you already know.
Graphics? No, not really today. The linked article has some though. On second thought, here's an oldie-but-a-goodie from this 2012 post: